Profile

I am a creative lead with extensive experience in social-first art direction and brand identity development across beauty, fashion and lifestyle sectors. I specialise in crafting innovative strategies that connect authentically with audiences, drive engagement and deliver measurable results. With expertise in team leadership, multi-channel storytelling and inclusive campaigns, I bring a unique blend of creative vision and strategic insight to elevate brands and inspire growth.

Get in touch at
josieng@josie-ng.com

Selected Brands

Refinery29
Dove
Unilever
By Terry Paris
Getty Images
Levi’s
Google
Canon
Dr Martens
Belstaff
Mr Porter
Monsoon
Topshop
GLAAD
Tommy Hilfiger

Speaking & Features

Speaker at industry events including Creative Review Live, Glug and Contagious Live.

Work featured in: It’s Nice That, Dazed, i-D, Huck, Vogue, Moon, Harpers, Teen Vogue and The British Journal of Photography.

Judging panel for: The Creative Review photography annual, The Getty Images Creative Grants programme.

Awards

Silver Lion - Glass
Getty Images & Dove: ShowUs
Cannes Lions

Bronze Lion
The Future of the Fashion Show Google & Topshop
Cannes Lions

Portrait of Britain
British Journal of Photography

Portrait of Humanity
British Journal of Photography

Industry awards include: PDN Photo Annual, Creative Review Annual, Taylor Wessing Portrait Prize and AOP Award.